Every blog falls under a niche—whether it be hobby blogging, beauty, technology, etc, and your blogging style—and your niche will change your audience, style, and—super important!—your success rate.
According to Blogging Cage, the 5 most profitable niches to start blogging in are:
- Health — weight loss, nutrition, food, disease and disorder, training, and exercise blogs
- Blogging Tutorials — “blogs about blogging,” like us here at Blogger Babes
- Technology — gadget-rich blogs on mobile phones, tablets, iPhones, Android, etc.
- Money and Business
- Personality Development — leadership development, self-esteem, motivation, career development etc.
But these niches, being the top, are pretty saturated, and I prefer to focus on lessons from 50 Successful Blogs that Prove You Don’t Have to ‘Blog About Blogging’ to create a winner. While blogs about blogs, marketing, and business can be popular, blogs with other focuses have huge communities, too — and a lot of them don’t concentrate on marketing tactics like ours at all.
In fact, walking into those untapped niches and using innovative marketing skills can lead you to success faster. The percentage of people who make smart marketing decisions with their “normal blogs” is much, much smaller than the percentage of smart marketers in marketing sectors.
Dominating a Small Niche is the Fast Track to Success!
Within the 50 blog examples — all detailed with links, stats, and descriptions — you’ll find incredible examples of the top lifestyle topics Blogger Babes members fall into:
- fashion
- beauty
- food
- travel
- DIY/decor
- mommying or parenting
Generally speaking, those can be very broad categories, too, so when it comes down to narrowing in on your money-making blog niche, you need to spend a good amount of time working on your branding and centering yourself on a specific sub-niche.
For example, Heidi’s fashion blog is geared specifically for working women. Blogger Babes doesn’t just teach blogging as a profession—it’s written by women for women, and we don’t just offer educational resources, but the social network online and offline to support you on your journey to becoming a professional blogger.
It always comes down to one question: do you want to be a small fish in a big ocean or a big fish in a small pond? We prefer the latter. By laser-targeting your ideal reader, you can relate to her much more on a personal level and build a longer-standing, deeper, and more fulfilling relationship, rather than focusing on superficial acquaintances throughout the web.
So, what’s your niche or sub-niche? Do you need help narrowing down your target audience? Let us know how we can help!
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